Ozempic and Wegovy help people lose weight and curb food cravings. But recent research suggests these kinds of GLP-1 drugs may do more than support weight loss. Currently prescribed primarily to treat diabetes, the drugs, like semaglutide, have gained recent attention for their ability to reduce cravings far more broadly, cutting across food, alcohol, drugs and even behaviors like sex and gambling. Clinicians have reported that semaglutide “obliterated” many patients’ cravings for substances they had long struggled to resist.
If these drugs prove effective in treating addiction, the implications could be transformative.
“GLP-1s aren’t just targeting the brain, like many older medications,” said Carolina Haass-Koffler, associate professor of psychiatry, human behavior and of behavioral and social sciences at Brown. “They work more holistically, helping the brain and the body. We’re not just talking about a promising treatment; we’re looking at a potential turning point in addiction psychiatry and public health.”
Haass-Koffler studies the biobehavioral mechanisms of addiction as well as the development of new medications. She is currently in the midst of a study that explores how GLP-1s might influence addictive behaviors at the biological level. In the broadest sense, she is exploring how these drugs impact craving itself.
We spoke with Professor Haass-Koffler about her current project and the broader implications of this research.
Tell us about your work on the link between GLP-1s and craving.
In my lab, we’ve long been interested in the role hormones play in addiction. We’ve published studies on insulin, ghrelin, leptin—these are all appetite-related hormones, or what we call “incretins.” They influence processes like fat storage and glucose use.
So our interest in how peripheral hormones affect the brain has been ongoing for quite some time. GLP-1 came into our work later, but it’s not a new topic for us. We’ve been studying it for years. The basic idea is that these appetite hormones—whether it's for food, alcohol or drugs—tap into the same craving system in the brain.
So if you struggle with an eating disorder, your cravings will be triggered by food. If it’s alcohol use disorder, it could be the sight of a glass of wine or a cold beer. The mechanisms are similar. We started looking at how these hormones, measured in the body, impact brain responses related to craving.
So how might GLP-1 drugs, like semaglutide, affect the brain’s reward system or mechanisms related to craving and compulsive behavior?
That’s a great question. Earlier I talked about how these hormones act in the body, but now we’re talking about how they affect the brain. Here’s some background: GLP-1 isn’t actually new. The first GLP-1 drug, exenatide, was approved back in 2005 when I was in pharmacy school. Fascinatingly, it was derived from the saliva of the Gila monster, a venomous lizard found in the American Southwest.
Exenatide was originally developed for type 2 diabetes and had to be injected twice a day—not very convenient or cost-effective, so it didn’t take off at first. But what made it groundbreaking was its mechanism of action: it boosted insulin secretion, suppressed glucagon, slowed digestion and reduced appetite. At the time, we didn’t fully understand how it reduced food intake, but it did.
That paved the way for drugs like semaglutide (Ozempic), which was approved in 2017 and is administered just once a week, making it much easier to use. From there, newer drugs like tirzepatide (Mounjaro, Zepbound) were developed.
These are GLP-1 receptor agonists. They’re not just peptides like exenatide. They bind to specific receptors in the brain, especially in areas tied to the reward system: the ventral tegmental area, nucleus accumbens, prefrontal cortex. These regions regulate dopamine and motivation. By targeting these receptors, the drugs blunt dopamine release and reduce reward signaling. That means people feel less driven to seek out food, alcohol or drugs. That’s the crux of how these medications may help with cravings.